August 2010 Linkedin Poll: Which Social Media site is the most effective tool with the highest ROI for your Business?

For August 2010, I thought it was appropriate to create this Linkedin Poll. There are many, many different Social Media sites out there that can be considered effective for their business model. Twitter seems to be more effective for B2B rather than B2C. Linkedin, which is hosting this poll, is an amazing Social Network for B2B, but not really B2C. Facebook, it seems as if it currently is the king of connection for B2C.

Don’t get me wrong, B2B is just as important as B2C, ultimately most businesses are looking to reach new audiences of consumers. Yes, businesses are consumers as well, but on a completely different level. It could be that Twitter is the way to go to effectively communicate to your customers, but I personally highly doubt that Twitter alone will help a business turn a profit. The key strategy is to know the perfect balance of (SMM) Social Media Marketing, (SNM) Social Network Marketing, and (SEO) Search Engine Optimization.

Once you have a great Website and Marketing campaign plan setup, then you can properly gauge how effective any Social Media will be for your business.

Tags: B2B, B2C, Facebook, internet marketing, internet marketing campaign, Internet Marketing Consulting, LinkedIn, social media consultant, social media marketing, Social Media Posts, social network, social networking, Twitter
Posted in Facebook, Internet Marketing Consulting, Lead Conversion, LinkedIn, Social Media Posts, social networking, Twitter |

http://www.philrichards.biz/ Phil Richards

Hi Andrew

Thanks for this, Polls on LinkedIn are an excellent survey tool, quick and easy to use, and can be most effective when combined with a blog as you have done.

It could be interesting to see a more in depth survey at some point perhaps which then gives you a white paper to give to your connections – it is another angle on the same theme I guess.

In a free online training course I show people the 8 foundations of networking and how to develop your LinkedIn profile, this gets you started with making LinkedIn work for you.

Phil
http://www.AndrewDavidBaron.com Andrew David Baron

Phil,

Thanks for the comment! Yeah, I was thinking about taking the idea a bit further, but in order to do it right, I would need to have a significant amount of data from various accounts to crunch and make a decent algorithm. I personally walk around town and walk into small businesses and talk to them about what happening around them, literally. You’d be surprised how little business owners know their own business. It’s scary!