Into_Now (iPhone App Review)

Into_Now, has to be one of the most incredible iPhone apps I have ever used. It works like magic. In a nutshell the application when activated will listen to your television and with seemingly 100% accuracy, tell you what you are watching. You then can let your fellow Into_Now friends, Twitter followers, and/or Facebook friends know what you are watching within seconds!

With an incredible algorithm of past and present airing logs of television shows, Into_Now dynamically changes how we use Social Media. I’m all about geosocial and other types of cool apps, however the nefarious and ironic side of Social Media is that it takes time to checkin to places or type a message. This makes you “THAT ANNOYING GUY WITH THE IPHONE”.

I have to say that with Into_Now, I’m no longer, “THAT GUY”. I can continue interacting with the people around me as I hold the iPhone close to the television. Social Media can be really amazing at times, and yet (sigh) can be the very thing that pulls people away from each other. How many times have you gone to a party or a bar and there are at least 5-10 people with their faces in their iPhone or other SmartPhone device? It’s annoying…and yes admittedly, I used to be one of those people.

Into_Now’s network of users creates a microcosm of like minded people that you can connect to, in less than a heartbeat! At the time of writing this post, I have 135 friends on their network! I’ve only been using the app for a few days now! That is incredible, no matter how you look at it! So many people like to connect because they know that I have something in common with with them, that they love or enjoy watching.

As a Social Media Consultant, I would highly recommend this app to local & national television advertisers to help analyze the real-time data and the impact within various demographics of particular television shows. The best part is that it’s FREE! Enjoy!

Kudos to Into_Now! Download it now! Into_Now

Byte Back!

Tags: iphone, iPhone app, SMM, social, Social Media, social media marketing, Social Media Posts, social networking
Posted in: Facebook, iPhone App Reviews, Social Media Consulting, Social Media Marketing, Social Media Posts, social networking, Twitter |

Comments: 2 Comments

FootFeed: The Ultimate GeoSocial Checkin App?

I love the entire concept of GeoSocial apps. I really do. For me the fascination begins with the truly amazing connections you can solidify with your friends & the world. They have this intangible quality to increase the importance to the location itself. Also, let’s not forget about the implications for the future of Social Media and mobile marketing industries. But for all the really great things about GeoSocial checkins, there are a few of things I’ve got to get out of my system.

The first thing I can’t stand is: Playing favorites with my location based apps. Between Foursquare, Gowalla, Brightkite, Latitude, etc. there’s a veritable forest of apps & services to choose from out there. Call me crazy, but I want to be the mayor, build up my points, and connect with all my friends in all my networks in one shot. I hate checking in more than once to a place using separate networks. Secondly, It takes way too long and kills your battery power from all the notifications that your phone sends and receives to stay connected to all these different networks. The last and worst aspect is that it takes away from the experience of being outdoors or with friends, the show, that song, that building, that moment of realizing you’re in love, etc. It insulates you as if you are still in front of the computer at home.

SHOCKER ALERT: It makes you look anti-social. GASP! The irony…

Think about it, if your spending a good 5-10 minutes trying to get that damn WiFi signal to work, so that you can checkin to that really awesome bar/restaurant/art gallery/dentist office/bar-mitzvah, that you forget you have someone talking to you or worse you’re on a date! I honestly try hard NOT to be THAT guy. (Am I successful at it? If you ask my fiancé, I’m sure she would have some choice words to say on the subject.)

But all kidding aside, location based apps rock and we all love to use them, but I don’t want to play favorites and I don’t want to be THAT hipster douche-bag guy, pretentiously holding his hand-made wooden covered iPhone, completely absorbed and isolated from reality. I want to engage the moment, not a machine. Microcosmic dilemmas call for uber-solutions. Enter: FootFeed.

FootFeed is a location based app that allows you to checkin to a whole bunch of GeoSocial networks at once! When you checkin, you still get credit as if you checked-in by logging in to each network individually. Currently, you can add 6 networks, plus FootFeed, equals 7 networks in 1! It has API integration with Twitter & Facebook. It’s pretty much the ultimate GeoSocial checkin app. It’s not quite perfect, just yet! As some networks do not have certain locations on file and you have add them to your checkin. If they had integration w/ SCVNGR, Loopt, and many other minor networks, this could really be a great tool for any Social Media Consultant.

But overall, BRAVO to the fellas over at FootFeed! No more wasted battery life. No more 5-10 minute checkins to 7 networks or having to make the decision of which one to choose. Most importantly, no more douche-bag behavior! My fiancé will love that one the most.

Download it for free for your iPhone, here.

(Question: Because of my new found affinity, does this mean I’m now a FootFeed Fiend?)

Byte Back!

Tags: api, brightkite, checkins, foursquare, geosocial, google latitude, gowalla, iphone, iPhone app, latitude, loopt, SCVNGR, Social Media, social media consulting
Posted in: Facebook, Foursquare, GeoSocial, Social Media Consulting, Social Media Marketing, Social Media Posts, Twitter |