GeoSocial Newtorking Sites such as foursquare, Gowalla, and Brightkite could soon be the fad that came and went. If you are not familiar with GeoSocial Networking, you might have seen them on occasion on someone’s Facebook update or twitter feed. They are geotagged status updates that pinpoint (with a small margin of error, IMHO), the location of where you are in context to your update. So say if you are at Yankee Stadium and update that you saw an amazing play, your feed would tell everyone where you are at a certain time.
Recently, the popularity of these sites has increased tremendously, however with the advent of Facebook starting their own check-in addition to the plethora of features for mobile users, it’s becoming clear to me that I see what may happen next. Even as I write this, my presumptions have been coming true. I have said for a long time, that as soon as the bigwigs of Facebook or Twitter come up with their own solutions, that the beginning of the end of GeoSocial sites is all but imminent.
Think about it from a realistic point of view. Why would you use a third party service when you can do it all from one spot? When more and more people are connected with Facebook and Twitter…the idea of using yet another social networking site takes up more time and more effort to keep up. You might say, well the effort is a few seconds or a few clicks on your iPhone or BlackBerry, but reality should dictate the easiest and simplest solution should and will prevail. If you are already on Facebook…why wouldn’t you use Places to check-in? If you say, I check in on foursquare for the Mayorships and badges, then I say give Facebook time and effort and they will create something even more intrinsic to their overall experience.
It pains me to say this, as I am personally a HUGE fan of foursquare and GeoSocial Networking sites, but the end is near. It’s may not be today, or tomorrow, or next month, but will wind up happening is that some other social networking site will purchase foursquare as their geosocial network of choice. Reasoning behind this is simple, to gain market share. Currently Twitter & Facebook have their own Geotagging, but what about Linkedin? Linkedin is more of a professional social media network, but it’s a thought.
Think about it…in the long run I’m pretty sure I’m right. What say you?